Agenda item

City Marketing Suite Update Report

Report of the City Surveyor

Minutes:

The Committee considered a report of the City Surveyor that related to the City Marketing Suite (CMS) - a corporate property asset within the Guildhall complex that provided meeting and event space for internal and external use.

 

Members were updated on activity and usage of the CMS which has been below desired levels and sought to identify measures to encourage greater external usage which included working more closely with New London Architecture (NLA), a sister company of Pipers Projects Ltd, and the option to rename it, so as to better resonate with the external market place.

The Committee considered and agreed the new name of the CMS would be ‘The City Centre’.

 

RESOLVED – That,

a) the review of the CMS and its performance as an internal and commercial venue be noted;

 

b) the proposals for future collaboration with New London Architecture to increase awareness and use of the CMS, and promote the City and the City Corporation to a wider audience be noted; and

 

c) the CMS be renamed as The City Centre’ from the suggested shortlist provided.

 

Supporting documents: