Agenda item

Report of the Director of Communications.

The Sub-Committee received a report of the Director of Communications concerning sport engagement, and heard a presentation of an external consultant on the impact of major sporting events on soft power, trade and investment.

Members were very supportive of the work undertaken by the Sports Engagement Manager, and made the following points:

·         There should be further exploration about the delivery of events on our own open spaces and engaging with the City’s existing contacts to deliver sporting events;

·         Sport engagement strategies need to be conveyed to the media for wider press coverage;

·         A focus on skateboarding or parkour could channel the enthusiasm of young people and reach out to different groups;

·         Officers noted that Member feedback would be considered for the upcoming report and in engagement with ministers and stakeholders.

RESOLVED, that – the report be received and its contents noted.